~1300 words


1. Introduction
2. The history of anti-White politics
3. The data
3.1 Word frequencies
3.2 Word associations
3.3 Results


1. Introduction

Zach Goldberg, PhD student and self-described “Wokeness Studies scholar researching the ‘Great Awokening,’” recently published an excellent article via Tablet Mag (self-described as “A hub of Jewish life, Tablet features news, essays, podcasts, and opinion, covering arts, pop culture, technology, holidays, sports, and more”).

Zach’s article provides extensive documentation of the rise of “Woke” / “Anti-Racist” (lit: anti-White) rhetoric in media. His article is pretty good, but it’s mainly focused on the data and doesn’t really explain the historical processes that led to this situation. This article contains a quick rundown on these historical processes (aka, on who’s been doing the subversion), in addition to providing you with the raw data. You don’t need any analysis because the graphs are self-explanatory.


2. The history of anti-White politics

The origin of this subversion dates back to the Interwar Period in Europe. Historical Materialism, Marx’s dialectical view of history, had been debunked by reality in the most spectacular way possible.

The first major blow came via the First World War, during which the proletariat of the continent did not unite to “throw off the chains of capitalist oppression,” as Marx had prophecized, but instead remained loyal to their ethnic in-groups and genocided one another en masse in a brutal war of extermination.

The second major blow came via the multiple failed Communist ‘Revolutions of 1917-1923.’ The proletariat did not unite with the revolutionary Marxists against the “bourgeois” oppressors but, once again, sided with their ethnic in-group (nationalists) against the Marxists, who they correctly viewed as a hostile insurgent force attempting to destroy their countries.

After this strew of catastrophic failures, the more intelligent Marxists began to introspect, having realized that their strategies required a patch update. Marxism was not quite as “inevitable” as prophet Marx had implied.

In Weimar Germany, 1923, the first Marxist Think Tank was founded: The ‘Frankfurt School for Social Research.’ The purpose of the Frankfurt School was, firstly, to figure out why Marxism had failed in Western countries and, secondly, to rework 19th Century Marxism in such a way that it would be applicable to 20th Century societies, which had undergone monumental changes since the days of Marx.

The problem was pretty obvious: The West was too materially affluent for the proletariat to value their economic identity over their ethnic kin or their biological in-group, an identity that was far more meaningful than an individual’s material wealth.

While the Frankfurt School gang were in the middle of conceiving of a way to reconcile Marxism with the material conditions of the affluent West, the Nazis came to power. The leaders of the Frankfurt School, all of whom were Jewish, were forced to flee to America. They were kindly taken in by Columbia University and funded by David Rockefeller via the New School program.

While in the US, the Frankfurt School gang developed Critical Theory, or ‘Cultural Marxism’ (known academically as Western Marxism), switching the focus of the Marxist ‘Oppressor vs Oppressed’ theory from Bourgeoisie vs Proletariat to vectors such as White vs Non-White, Male vs Female, Cis vs Trans, and so on. Essentially, Critical Theory is simply an attack on the strong identity of the majority that holds power within society: The straight, White, nationalistic, Christian male. The very people who had prevented so many Marxist uprisings in Europe after the First World War.

Of course, this sort of social and cultural nonsense has been part of Marxism from the beginning (I’ve documented that at length here), but the Frankfurt School almost completely abandoned Marxist economics to focus exclusively on the cultural aspects (hence the colloquialism ‘Cultural Marxism’). They claimed that the question of material conditions had been more or less solved and what was now important was things such as sexual liberation, racial equality, and so on. It was through campaigning for these issues that they would bring forth their desired Marxist utopia.

Their strategy for implementing this social change was known as the “Long March Through The Institutions of Power.” It was inspired by the political theories of Antonio Gramsci, an Italian Marxist who had been imprisoned by Mussolini — probably the most important political theorist of the 20th Century.

Gramsci accurately identified that political hegemony is mostly enforced not through overt power, threats, and violence, but by an overarching societal ‘Superstructure’ that propagates culture and ideology. Obviously, a political elite can theoretically maintain their power through overt violence and force, but they run a much greater risk of being beheaded by their angry subjects. Gramsci, essentially, inverted Marx’ theory that Marxists should first take over the ‘Base’ (economic aspects of society) in order to alter the Superstructure — which was Marx’ fundamental aim; to Marx, economics was a vessel that he believed to be the most effective way to change the structure of society as a whole.

In modern society, the Superstructure consists of all of the social institutions that are responsible for controlling culture and “programming” the populace: education, church, arts, literature, theater, TV, radio, news media, corporations, etc. Thus, Gramsci concluded that attaining “Cultural Hegemony” should be achieved before attempting to attain political hegemony. Rather than trying to overthrow the state or system outright, Gramsci advocated for slow and steady colonization of all of the institutions of the Superstructure in unison (which would include infiltrating the government, but primarily to shape culture).

The Frankfurt School gang first became university lecturers, setting about brainwashing a new generation of college kids. When these college kids graduated, they took up jobs in media, education, literature, and the art world. These college graduates in turn set about brainwashing the next generation, which basically brings us to the present day, whereby the entirety of the Western Superstructure has been colonized by Western Marxist thought. Western Marxism has triumphed so completely and has attained cultural hegemony to such an extreme degree that people can no longer see the forest for the trees. So-called “Right-Wing” “Conservatives” now parrot Western Marxist theory without the slightest clue of where their insane worldview originated.

Final fun fact: Approximately half of the major Frankfurt School figures worked for the CIA and KGB.

Obviously, there was some sort of globally unified plan at work here, considering that “wokeness” (anti-Whiteness) appeared in unison across the entire West and coincided perfectly with the “migrant crisis,” which is the excuse given to the United Nations’ very open plan to ethnically cleanse White people. This colonization of Marxists among the lower cultural echelons of society coincided with the colonization of the upper echelons of society, namely corporations and governments, by goons from “secret societies” and Think Tanks, such as the Skull and Bones Society, Bilderberg Group, and Council on Foreign Relations, leading to the rise of “Woke Capital.” It should be noted that all of these “woke” (anti-White) corporations are utilizing Western Marxist theory. The same unholy alliance of Liberal Capitalists and Marxist Communists that arose during the Second World War.

(“Quick” rundown).


Western Marxist literature.

Familiarize yourself with these books:

  • Gramsci – Prison Notebooks, 1935
  • Adorno – The Authoritarian Personality, 1950
  • Marcuse – Repressive Tolerance, 1965
  • Horkheimer – Authority and the Family, 1936
  • Marcuse – Eros and Civilization, 1955


3. The data

Anyway, here’s the data. As you can see, anti-Whiteness kicked into overdrive in 2010 after being largely nonexistent before then, the same time as the beginning of “Replacement Migration” into White countries. If these graphs went back further than the 70s you’d see that anti-Whiteness literally didn’t exist before WW2 ended.


3.1 Word frequencies


3.2 Word associations


3.3 Results



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